Williams F1 Introduces FW44 Striking New Blue Livery

Williams F1 Introduces FW44 Striking New Blue Livery
Williams Racing F1 FW44 launch. February 15, 2022. Courtesy: Williams Racing Media.

Williams Racing unveils its 2022 challenger new livery, setting a new beginning to the brand in a year where change is a common factor.

A striking new shade of blue stood out as soon as the first images emerged, dressing the diamond-shaped livery design with a fine fluorescent red, distinguishing the FW44 from any other livery ever presented by the British squad.

Simple but strong, virtual, not yet physical, the launch showed enough to know the Williams spirit leaves on, accepting the challenge to entering a new era in Formula One with the aim set on returning to the front of the grid.

Jost Capito, Williams Racing CEO & Team Principal, commented: “The new visual identity of the 2022 car perfectly encapsulates these characteristics that the staff, drivers, and fans have demonstrated time and time again.”

As we move into the new era of our sport, the FW44 highlights the transition to the future, as well as acknowledging the timeless qualities that make us who we are.

Last season, we were thrilled and proud to make such strong advancements as a team, with a number of well-earned points-scoring results in addition to a podium.”

Looking forward, we want to build on this success, and the FW44 perfectly embodies these ambitions to return to the front of the grid.

The team struggled on and off the track in the past years, away from the glory, late Sir. Frank Williams led his team to know so well.

By the end of 2020, Dorilton Capital took over from the family business, and a new deal with Mercedes to power its challengers came to terms.

The improvement was significant compared to previous years, reflected without mistake on-track performance. A momentum the squad seeks to keep onto the new technical era of the sport, which aims for closer competition among the field.

In 2021, Williams finished eighth in the constructor’s championships, scoring 23 points overall.

The highlight came at the Belgian Grand Prix, where Nicholas Latifi’s teammate George Russell - who moved to partner Lewis Hamilton at Mercedes-AMG F1 from 2022, claimed a podium.

A remarkable effort to start the way back to winning ways; just the year before, the iconic brand finished its season without a point on the board for the first time in its history, a record not forgotten but instead reflected on carefully as not to happen again.

Capito further added: “I look forward to witnessing this progression with Nicholas and Alex at the helm.”

Williams 2022 drivers lineup features Latifi and former Red Bull driver Alex Albon at the wheel of the FW44.

Speaking about the new livery, Latifi stressed: “Keeping the blue was important, as it’s synonymous with Williams, but it’s a pattern we’ve not seen before, and the fluorescent red will pop on track which I really like. It’s a fresh new look to start off the new era of F1.”

The 26-year-old Canadian, once a reserve driver for the team, earned a full-time seat ahead of the 2020 season.

The new pairing Latifi-Albon, announced last September, will mark the Montreal native fourth season with Williams.

At the time, the 2019 FIA Formula 2 runner-up stated: “I’m excited to be continuing with Williams for another year; partly because of F1’s new technical regulations, but also because the team is moving in a more competitive direction with new owners, management and people on the technical side.”

I’ve felt at home here since the day I arrived, and I think I’m in the right place to continue with my positive trajectory. The aim is to continue making little improvements, so we can all take advantage of the opportunity we have next year.”

Moreover, bringing Albon on board, following Russell natural department to Mercedes, gave Williams a fresh combination behind the steering wheel.

In that regard, Capito outlined: “Alex is one of the most exciting young talents in motorsport, yet comes with a large amount of F1 experience from his time at Red Bull. His multiple podium finishes highlight his speed as a driver, and we know he will immediately feel at home with the team at Grove.”

Nicholas, meanwhile, has consistently impressed us over the past three years with his hard work, diligence, and positive attitude. He has continued to develop throughout his time at Williams and has grown into an impressive F1 driver, as seen by his points-scoring finishes this season.”

Albon spent 2021 out of F1 as a full-time driver, replaced by Sergio Perez. Instead, he focussed on fulfilling his duties as Test and Reserve driver for Red Bull.

The same season, the young Thai-British driver made his debut in DTM (Deutsche Tourenwagen Masters), becoming the first DTM race winner from Thailand, scoring his maiden victory in the racing series at the Nurburgring.

At the wheel of the Red Bull AlphaTauri AF Corse 488 GT3 Evo 2020, he recorded the second win for Ferrari in the history of the series.

2022 sets his return to the pinnacle of motorsport, a target he was always determined to accomplish from the moment he needed to step aside.

Talking about the FW44, he expressed: “The FW44 livery is clean and simple. I like that we’ve gone for more blue with the dynamic diamond finish and a little bit of red; it looks really good, and I’m looking forward to seeing it out on track.”

A pre-season session shakedown will run in Barcelona, Spain, at the Circuit de Barcelona-Catalunya from February 23-25.

From March 10-12, official pre-season testing takes place in Sakhir, Bahrain, at the International Circuit ahead of the season opener, the Bahrain Grand Prix, set to run from March 18-20.

Cecilia demartini
Sports Pundit staff writer @ceci_2812
Cecilia is a writer and journalist, passionate about motorsport and tennis.Her articles are published in newspapers and international online publications.

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