bwin

It all started in 1997 under the name betandwin. Based out of Gibraltar, betandwin began gaining prominence across the European mainland and by 2000, it was listed on stock exchanges even. Despite not being able to build up a strong customer base in England, Bwin, as it is known today, boasts of over a million customers in many countries like Spain, Germany and others.

Basic Overview

Over the years, Bwin has built an incredibly strong identity that pulls it ahead of the competition. The online presentation of their website is one of the most attractive features that not only directs your attention to the biggest events, but also offers a simple and easy navigational inteface for even the most basic-of-users.

All upcoming events are listed out clearly for customers while there is always the option of dwelling in individual sports through the menu bar conveniently placed in full view. In-play events as well as pre-match coupons complete a page that is informative, convenient and extremely detailed.

Registration

It really doesn’t get any simpler than this!!!

A simple form can be accessed by the "Register Now!" link at the top of every page and if anything else, the process of placing bets is even simpler. A confirmation mail is sent out to the registrant and voila! You're in!!!

Betting

If only life could be this easy!!! The hardest part here would probably be to pick your bets. Bwin offers a number of options for each sporting event and once you have chosen a sporting event, all you need to do is pick a betting offer. Each offer has one or, usually, more scenarios under it to signify the various possibilities you can bet on.

Just click on any option and a window on the right allows you to place the bet amount, see the calculated winnings as well as show the total odds, all without losing sight of the offers. Placing multiple bets is as simple as clicking on more than one option.

Market

Football, or soccer, is the primary product offering from Bwin and no matter which league you want to bet on, Bwin has the odds for you. The company provides pricing in matches across Europe, South America and Asia, giving it the widest coverage as well as the most varied book offerings of all sportsbooks.

Bwin allows customers to choose from one or more of 30,000 bets daily with over 90 sports to pick from. The website caters to a wide range of audiences with its 22-language options.

Odds

With Bwin, you can rest assured that all odds on their website are reasonable, as compared to many competitors who level on the extravagant. Odds are always published well in advance of most competitors ensuring that you will always find something favourable to bet on.

Customer Attention

The Bwin customer support staff is available every day of the week, from Monday to Sunday, between 10 am to 10 pm GMT. They offer a separate line for Poker while sports betting, casino and games have a separate line.

Conclusion

When it comes to betting, there is hardly much competition for Bwin. Although you might find better sportsbooks in the United Kingdom, when it comes to football, Bwin is fantastic across the remainder of Europe. With a wonderfully friendly In-Play service, Bwin offers perhaps the most wide range of betting opportunities in pre-match and live-betting.

Some aspects such as their Horse Racing service may require a bit more work, however on the larger scale, there are few sportsbooks out there that are as quick in either putting up the odds, paying out on bets or even simply responding to their customers' queries.